General Manager Benelux

Joined AVIAREPS in 2019 as Sales Manager
Was appointed Head of Sales NL in 2023 and promoted to General Manager in June 2025
Broad experience in both aviation and tourism fields, having previously held roles with Cathay Pacific, Bangkok Airways, South African Airways, City Lodge Hotels & Double Tree by Hilton, amongst others
Business owner in South Africa for 15 years, specializing in airline & hotel representation as well as various projects with DMO’s before relocating to the Netherlands

Clients