AVIAREPS to leverage sales and marketing initiatives for all of the Group’s brands
AVIAREPS, the world’s leading international representation, marketing and communications company for aviation, tourism, hospitality, and food & beverage brands, has been appointed General Sales Agent (GSA) and marketing representative in the United Kingdom and Australia by award-winning hotel developer, owner and management company The Richmond Hospitality Group. Based in Bangkok, the group consists of six hotels and resorts throughout Thailand that cater to leisure and business travelers alike. These include the Grand Richmond, Chor Cher, TwoThree and Tango in Bangkok, as well as The Pela Resort Phuket and The Spa Resorts Samui.
Thomas Drechsler, Chief Operating Officer, AVIAREPS:
“Stable visitor numbers and high expenditure continues to make the UK and Australia important markets for Thailand and the Richmond Hospitality Group. We’re pleased to be working with them on a multi-market sales and marketing strategy that will further promote their unique, luxurious and sustainable offerings. The fact that they put ‘green’ at the heart of everything they do is a message that will really resonate in the UK and Australia.”
The Richmond Hotel Group is well-known for its commitment to sustainability. In just the last five years, they have won more than 10 awards and certifications for energy reduction and smart building programs. Throughout the company, every employee is empowered to play a role in their sustainable initiatives and regular training sessions and workshops ensure active participation.
Find out more about The Richmond Hospitality Group at http://www.richmondhotel-resort.com/en/.
AVIAREPS is the world’s leading international representation, marketing and communications company for aviation, tourism, hospitality, and food and beverage brands. Founded in Germany in 1994 with the ambition to help clients to step into global markets, the company’s global network of more than 800 experienced professionals now spans 67 owned offices in 48 countries.
The AVIAREPS service portfolio includes extensive expertise in representation and sales, marketing and communications, business development, IT solutions and financial services. In addition to their well-established General Sales Agent (GSA) services and tourism marketing representation, AVIAREPS provides more than 250 clients with support in digital marketing, advertising, public relations, crisis communications, social media management, event coordination, sales, web design and more.
For more information on how AVIAREPS influences where and how travelers choose to spend their time and money, please visit www.aviareps.com.
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