Los Angeles Tourism & Convention Board Establishes Presence inSpain and Italy and Partners with AVIAREPS

12 July 2019

LOS ANGELES - Los Angeles Tourism & Convention Board (Los Angeles Tourism), the official tourism marketing organization for Los Angeles, announced today that the company has established a presence in Spain and Italy with representation by the AVIAREPS agency.
“With increased direct air service from both Spain and Italy, the region has demonstrated its potential as a growing market for outbound travel,”
said Kathy Smits, Vice President, International Tourism of Los Angeles Tourism.
“We are pleased to step up our efforts with AVIAREPS and look forward to welcoming more Spanish and Italian travelers to L.A.”
There are now 24 weekly direct flights to LAX from Madrid, Barcelona, Milan and Rome. Combined, Spain and Italy have shown double-digit growth of visitation in the past year with a total of 159,000 Spanish and Italian travelers visiting L.A. in 2018. AVIAREPS will work closely with the Los Angeles Tourism team to expand the destination product and foster relationships with travel trade and airlines, reporting directly to Los Angeles Tourism’s regional office in London.
"Los Angeles is such an exciting addition to our portfolio,"
said Giulio Santoro, Regional Manager of AVIAREPS Italy and Spain.
“It’s an iconic travel destination with endless sunny days, iconic attractions, a burgeoning food scene and world-class cultural institutes – all of which are highly attractive to visitors from Spain and Italy.”

About Los Angeles Tourism & Convention Board

Los Angeles Tourism & Convention Board (Los Angeles Tourism) is the official non-profit destination marketing and sales organization for Los Angeles and the ultimate resource for where to stay and play in the L.A. area. Los Angeles is a dynamic, ever-evolving destination – where diversity thrives, and everyone is welcome. Discover the true L.A. by exploring its more than 30 culturally rich neighborhoods, each one offering a distinct vibe. L.A. is home to 300 days of warm sunshine, 75 miles of idyllic shoreline, more museums than any other U.S. city, and an innovative culinary scene led by influential tastemakers. A global creative capital and the epicenter of the sports universe, L.A. presents limitless possibilities for its more than 50 million annual visitors. For more information, visit Discover Los Angeles Follow at FACEBOOK or @discoverLA on TWITTER, Instagram and Pinterest.


Founded in Germany in with an extensive office network that spans all six inhabited continents with 66 self-owned offices across 48 countries, the AVIAREPS Group is the world’s leading airline and tourism promotion company with over 100 airlines and more than 150 tourism, hospitality, retail and trade promotion clients in its portfolio. In addition to providing well established passenger General Sales Agent (GSA) services and tourism marketing representation, clients are also offered expertise and services in digital marketing, public relations, advertising, IT solutions, consulting, financial services, airport marketing, and trade & retail promotion. For further information on how AVIAREPS can assist your organisation to expand its commercial footprint, please visit the AVIAREPS Website, or follow us on:


Alex Herron Los Angeles Tourism & Convention Board +1 213.236.2375