Lithuania Travel appoints AVIAREPS as Representative in the United Kingdom

29 March 2023

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AVIAREPS to promote Lithuania through strategic marketing services in the UK

With immediate effect, AVIAREPS, the global leader in tourism, aviation and hospitality representation with 67 offices in 61 countries around the world,has been appointed as strategic representation agency for Lithuania Travel in the United Kingdom. The dedicated team of tourism experts at AVIAREPS UK will handle the destination's marketing strategies in the United Kingdomwith the ultimate goal to expand the destination’s presence in the UK and increase visitor numbers from the UK.

AVIAREPS has already been representing Lithuania Travel in Germany since 2020 and is pleased to extend its partnership with Lithuania Travel to the United Kingdom.

Lithuania is a very versatile travel destination that amazes travelers with its beautiful landscapes, wild grasslands and forest, wind-blown dunes at the Baltic coastline and stunning old towns in cities like Vilnius. Vilnius’ historical buildings are charming for their differing styles, featuring elements of Gothic, Renaissance, Baroque and Classicism – at the same time the capital city is a modern, homely and welcoming place full of culture and creation. Although being a quite small country, Lithuania has a long list of UNESCO cultural and natural heritage sites, that can be explored by boat, bus or car.

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Kurtuvenai Regional Park - ©Andrius Aleksandravicius

Katerina Tomina, General Manager AVIAREPS UK: “We feel very honoured about the appointment as representation agency for Lithuania Travel in the UK. Our team of tourism professionals will utilize their expert knowledge and strong connections to trade partners to actively support Lithuania to boost tourism and to increase the market share of tourists from the United Kingdom to Lithuania. We are proud to implement the marketing strategies in the UK market with and for Lithuania Travel and to position Lithuania as a top of mind destination.”



AVIAREPS is the world’s leading international representation, marketing and communications company for aviation, tourism, hospitality, and food and beverage brands. Founded in Germany in 1994 with the ambition to help clients to step into global markets, the company’s global network now expands around the world to six continents.

The AVIAREPS service portfolio includes extensive expertise in representation and sales, marketing and communications, business development, IT solutions and financial services. In addition to their well-established General Sales Agent (GSA) services and tourism marketing representation, AVIAREPS provides more than 250 clients with support in digital marketing, advertising, public relations, crisis communications, social media management, event coordination, sales, web design and more.

For more information on how AVIAREPS influences where and how travelers choose to spend their time and money, please visit Stay up to date by checking out our Newsroom, or follow us on Facebook, LinkedIn and Instagram.

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