JetSMART Airlines launches its international presence in Colombia with airline sales specialist AVIAREPS

21 February 2020

The AVIAREPS team in Bogotá to support the airlines expansion in Colombia

JetSMART Airlines, an ultra-low-cost and fast-growing South American airline has chosen AVIAREPS for their commercial and marketing representation in Colombia. The dedicated team of aviation experts at AVIAREPS will work to grow JetSMART’s presence in the market through targeted sales strategies.

In just three years since its foundation, and two since its inception in Chile, JetSMART has quickly positioned itself as a relevant market player. The airline has already transported more than 5.6 million passengers, leads in the rankings on punctuality and is well-known for its consistently low-priced offers. JetSMART has positioned itself as an industry leader, boosting the interregional air network, in addition to enhancing its international expansion with flights to Peru, Argentina, Brazil and Colombia. JetSMART will begin international operations in the Colombian market through AVIAREPS Colombia.

Verónica Marambio, Sales Manager of JetSMART said:

“We are happy to become the first ultra-low-cost airline to connect Colombia with the Chilean capital directly and at permanently low prices through AVIAREPS as our general sales agent in Colombia.”

Carlos Valbuena, General Manager, AVIAREPS Colombia said:

“We are extremely honored to represent JetSMART in Colombia, where our talented and specialized airline promotions team will do its best to increase not only the airline’s brand recognition, but also the figures on tickets sold to Colombian travelers.”

About JetSMART

JetSMART Airlines is the ultra-low-cost South American airline, which operates the newest Airbus fleet in America, with operations in Chile, Argentina, Brazil and Peru. JetSMART's vision is to offer ultra-low fares throughout South America, with the clear goal of 100 aircraft and 100 million passengers transported by 2026.

JetSMART has a transparent and simple offer: the ticket includes only the random seat transfer with a handbag, which means moving from point A to point B at the lowest possible price, on time and in a reliable and safe way. In this way the passenger pays only for what he needs for his trip. During each stage of the ticket purchase process, the costs of the optional elements are clearly informed that, the earlier they are acquired, the lower their price and today has the lowest baggage costs in the industry. Learn more at


AVIAREPS is the world’s leading international representation, marketing and communications company for aviation, tourism, hospitality, and food and beverage brands. Founded in Germany in 1994 with the ambition to help clients to step into global markets, the company’s global network of more than 800 experienced professionals now spans 67 owned offices in 48 countries.

The AVIAREPS service portfolio includes extensive expertise in representation and sales, marketing and communications, business development, IT solutions and financial services. In addition to their well-established General Sales Agent (GSA) services and tourism marketing representation, AVIAREPS provides more than 250 clients with support in digital marketing, advertising, public relations, crisis communications, social media management, event coordination, sales, web design and more.

For more information on how AVIAREPS influences where and how travelers choose to spend their time and money, please visit

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