AVIAREPS Tourism

Case Studies

Logistic Industry Fam Trip

INDUSTRY FAM TRIP 
Logistics Industry Fam Trip from Japan to Dubai

As part of its representation in Japan of the Dubai Tourism & Commerce Marketing agency, AVIAREPS Japan invited top executives of key Japan logistics companies and one major industry media outlet to join a fam trip to Dubai to promote increased investment by Japanese logistics companies in Dubai as a trans-shipment point. 

AVIAREPS negotiated with a key airline partner for complimentary seats due to its desire to promote Dubai as a key logistics hub in the Middle East region.  AVIAREPS developed the itinerary and had one of its sales managers lead the fam group to inspect the world's leading free trade zone areas.  

After the fam trip, the AVIAREPS Japan team followed up closely with participants, to ensure increased use of Dubai’s free trade zones by the major Japanese logistics companies that participated in the industry fam to Dubai.