AVIAREPS Tourism

Case Studies

California Travel & Tourism Commission

Represented in 2 territories. Example: Japan

JATA WTF (2008) – On behalf of “California Travel & Tourism Commission” AVIAREPS Marketing Garden participated in the Japan Association of Travel Agents’ World Travel Fair, the largest travel trade/consumer show in Asia. AMG’s staff ran the CTTC booth and also showcased California at the Discover America Pavilion.

 

“Nandemo Alifornia” Advertising Campaign with Governor Schwarzenegger (2008) – On behalf of “California Travel & Tourism Commission” AVIAREPS Marketing Garden Japan conducted an advertising campaign for California tourism featuring Governor Schwarzenegger called "Nandemo Ali-fornia" or "California Has It All". These attractive advertisements achieved exposure for California in television commercials, newspapers and transit advertising, and marked the first time a California campaign was custom-developed for an international market.